Brothers Tom and Joe Barrett created the Teenage Market in Stockport to give entrepreneurs and performers a chance to share their products and skills with consumers. In their first market 70 young people ‘produced’ the teenage market along with 100’s of mainly young consumers.
44% of the young traders had never visited the market before but 53% are now considering it as a career option.
One trader, local artist Lucy Shaw, is funding her advanced studies through her business.
The Teenage Market is being offered, through licence, as a real world counterbalance to the growth of the digital marketplace.
Their on-line portal, driven by WordPress (another Stockport business), allows traders and performers to link and collaborate but always results in a physical teenage market event. It also allows market managers to ‘manage’ the mix of the event – in terms of the type of retail and performance.
Additionally the licence offers full marketing, promotion and other support.
The licence is £700 per year or £1000 for two years
A fantastic innovation. You can find out more at www.theteenagemarket.com
Finally, I was delighted to hear that Tom is a graduate of Manchester Metropolitan University. Tom and Joe told their story to conference delegates at the National Association of British Market Authorities Annual Conference today in Torquay.